Hi! I’m AARON LY
I’m a story-driven director and editor/cinematographer based in Auckland/Tāmaki Makaurau, creating engaging, emotionally resonant content across film, digital, and commercial worlds.
Known for a thoughtful, collaborative approach, bringing a clever, understated, and lightly absurd wit to every project, I work closely with artists and teams to build trust and creative ease, helping ideas land with clarity, humour, and heart.
With a decade of award-winning experience spanning short films, documentaries, comedy, music videos, and branded content, I bring narrative craft, versatility, and full-spectrum video skills—from concept and scripting to directing, cinematography, lighting, motion graphics, and editing.
At my core, I love collaborating with great people and bringing purpose, humour, and humanity to every story.
Think of me as an extension of your team—let’s chat about how I can bring your next project to life.
Cinematic commercial and digital content driven by emotion, story, and purpose.
select projects
Stories that lead, edits that land, ideas that stick.
Services
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CREATIVE DIRECTION
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CINEMATOGRAPHY & CAMERA OPERATION
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VIDEO EDITING & MOTION GFX
selected brand work
Lead director and video editor across campaigns for notable brands:
Get in touch.
It all begins with an idea.